[From Bill Williams via Greg Williams (941008)]
Here's an entry in _Dictionary of Theories_, Jennifer Bothamley, Gale
Research International, London, 1993 (p. 119):
control theory (1940- ) _Psychology_ Most famously developed by the Austrian-
Canadian biologist Ludwig von Bertalanffy (1901-1972).
A developing body of theory based on a feedback-system paradigm, also
called "cybernetic psychology" or "systems theory psychology." In the 1940s,
a number of scientists postulated the notion that the principles of
homeostasis (self-regulation) may be applied to the mind as well as the body.
However, an increasing belief that homeostatic principles could be seen to
underlie all behaviour is contradicted by some evidence, particularly that
pertaining to social interaction.
[Ref:] D. J. McFarland, _Feedback Mechanisms in Animal Behaviour_ (London,
Doesn't appear to be a very promising theory, does it? -- Bill