[From MK (2015.09.16.1510 CET)]
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Bandura, A. (2015). On Deconstructing Commentaries Regarding
Alternative Theories of Self-Regulation. Journal of Management, 41(4),
1025-1044.
DOI: 10.1177/0149206315572826
http://jom.sagepub.com/content/41/4/1025.full
"Conceptual Flaws in Perceptual Control Theory
In 1989, I published an article in the American Psychologist on the
nature and function of human agency within the conceptual framework of
triadic reciprocal causation (Bandura, 1989). The role of
self-efficacy within this theoretical framework had bearing on control
theories founded on a cybernetic model emphasizing error correction
through negative feedback loops as the driving force. Powers (1991)
submitted a brief commentary to the American Psychologist contending
that self-efficacy has negative effects on performance. Self-efficacy
was never a part of Powers’ control theory. The alleged negative
effects were a speculation based on two false premises. They include
the assumption that self-efficacy and goals work independently and at
cross-purposes. The second assumption is that individuals slacken
their efforts as they draw nearer to the goal.
Powers argued that motivation is regulated by two optimistic belief
systems that operate independently and counteractively. Optimistic
goal beliefs raise effort by increasing the discrepancy in the
negative feedback loop, thereby requiring greater effort to realize
the goal. In contrast, optimistic self-efficacy beliefs shrink the
perceived discrepancy between performance and the goal comparator.
Under a reduced discrepancy, individuals allegedly slacken their
efforts, thereby undermining their performance attainments. Control
theory posited positive goal effects but negative self-efficacy
effects on performance.
Research in both social cognitive theory (Bandura, 1997, 2013) and
goal theory (Locke & Latham, 1990, 2013) refute the claim that goals
and self-efficacy operate independently and at cross-purposes. Rather,
people’s beliefs in their capability influence the goals they set for
themselves and their commitment to them in the face of difficulties.
As these findings show, self-efficacy changes the goal comparator. The
higher their self-efficacy, the higher the goals people set for
themselves.
The self-efficacy determination of goals is the nemesis of perceptual
control theory. While it well established that self-efficacy heightens
effort by raising goals, in Powers’ theory high self-efficacy
simultaneously diminished effort by shrinking perceived discrepancy.
Because performers have only one body, self-efficacy cannot be
expanding and shrinking discrepancies simultaneously. This is
analogous to walking right and left concurrently. Powers did not
explain how the negative feedback loop can operate if its discrepancy
is being simultaneously expanded and shrunk. Social cognitive theory
is spared the ontological gridlock because self-efficacy and goals
work together harmoniously rather than at cross-purposes.
The second flaw in Powers’ theory addresses the core assumption that
effort declines the closer one gets to the goal, thereby diminishing
the goal discrepancy. In animal studies of effort goal-gradients,
experimenters equipped fleet-footed rodents with tiny harnesses
tethered to a device that measured how hard they pull at varying
distances to the goal. The closer they got to the goal, the harder
they pulled. Dollard and Miller (1950) extended this effort
goal-gradient to human motivation and performance. In studies of
frustration effects, individuals blocked near a goal respond more
vigorously than when they are thwarted some distance from it (Bandura,
1973).
Goal discrepancies are smaller under proximal subgoals than under
distal final ones. Contrary to prediction from perceptual control
theory, people exert higher effort and realize higher performance
attainments under proximal subgoals leading to a distal goal than
under a distal final goal alone (Bandura, 1991; Bandura & Schunk,
1981; Sun & Frese, 2013). Cross-country skiing is one of the most
grueling Olympic sports. The Norwegian superstar Jon Bjorkheim
described the superior motivating power of proximal goals:
"I cheat a little. I look ahead, maybe to the top of rise, and tell
myself that it’s near the end of the course. When I get up there, I
cheat again by looking ahead and again making believe. It usually
keeps me going at my best speed."
Never bet on an athlete on a track team who runs according to Powers’
theory. Ever closer ever slower."
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M